As China’s professional audiovisual market accelerates into a new stage of scale and convergence, Beijing InfoComm China 2026 offers international professionals a timely, on-the-ground view of where demand, deployment and opportunity are taking shape.
A Market Moving from Innovation to Deployment
As global Pro-AV professionals reassess where meaningful growth and long-term deployment are emerging, China’s professional audiovisual market is entering a pivotal phase of transformation. The focus is shifting away from isolated product innovation toward how AV, IT and emerging digital technologies are being integrated to support real-world applications at scale.
With global Pro-AV revenue forecasted to grow from US$332 billion in 2025 to US$402 billion by 2030, China stands out as the primary growth engine, underpinned by large-scale digital infrastructure investment, enterprise modernization, and sustained demand across education, commercial and public-sector environments — collectively projected to reach US$97.5 billion by 2028. For international manufacturers, consultants, system integrators and end users, the opportunity is significant, but navigating the market efficiently increasingly requires first-hand exposure and contextual understanding.
Convergence Is Reshaping China’s Pro-AV Landscape
China’s Pro-AV sector is being reshaped by the convergence of AV, IT and emerging digital technologies. As hybrid work becomes standard practice and immersive experiences shift from “nice-to-have” to essential across corporate, education, retail and cultural venues, demand for integrated, scalable AV solutions continues to accelerate. Technologies such as AI-enabled automation, real-time collaboration platforms and interactive display ecosystems are rapidly becoming baseline requirements rather than differentiators.
Beijing InfoComm China as a Window into the Market
It is against this backdrop that Beijing InfoComm China 2026 comes into focus.
Taking place 15–17 April 2026 at the China National Convention Center (CNCC), Beijing, InfoComm China marks 20 years as the country’s most established Pro-AV trade platform. Over two decades, the show has evolved alongside the market itself, serving as a practical marketplace where manufacturers, solution providers, system integrators and end users converge to evaluate technologies, exchange insights and form partnerships.
With more than 400 exhibiting companies and over 25,000 professional visitors, the show offers international attendees a concentrated view of how Pro-AV solutions are being designed, integrated and deployed across China today — from enterprise and education to large-scale public and cultural projects.
What International Visitors Can Expect in 2026
For 2026, Beijing InfoComm China will place additional emphasis on curated technology zones focused on immersive applications, converged systems and AI-driven AV. These zones are designed to help visitors quickly identify relevant use cases, system architectures and integration approaches — particularly valuable for overseas professionals assessing partnerships, sourcing strategies or market entry opportunities.
Discover what’s available for international visitors and plan your visit by registering via the official Beijing InfoComm China website.
Preparing for the Market: The Role of the Playbook
To support overseas professionals navigating both the market and the show, the InfoComm Asia has expanded its International Visitors initiatives, including English-language support, guided show floor tours and dedicated onsite services designed to make engagement more efficient and productive.
Complementing the onsite experience is the China’s Pro-AV Market Overview & Opportunities Playbook, developed specifically for international audiences. The playbook consolidates current market data, technology trends and 10+ real-world case studies, offering practical insight into how Pro-AV innovation is being implemented across sectors — from enterprise collaboration environments to large-scale public installations.
Download the complimentary China’s Pro-AV Market Overview & Opportunities Playbook to gain deeper insight into market dynamics, technology trends and real-world applications shaping China’s Pro-AV ecosystem.
As China’s role in the global Pro-AV landscape continues to expand, Beijing InfoComm China offers international professionals a structured, informed and accessible way to do exactly that.
