No Result
View All Result
Monday, 7 July 2025
  • Login
Systems Integration Asia
  • Home
  • COMMERCIAL AV
    • All
    • NEWS
    • SOLUTIONS
    • INDIA
    • CASE STUDIES
    • FEATURE
    • VIDEOS
    Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

    Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

    Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

    Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

    Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

    Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

    Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

    Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

    Sale of Former Bosch Unit KEENFINITY Finalised

    Sale of Former Bosch Unit KEENFINITY Finalised

    HH Audio Appoints Eddie Tan as Division Manager for APACMEA

    HH Audio Appoints Eddie Tan as Division Manager for APACMEA

    Audinate Acquires Iris to Expand Video Device Footprint, Enhance Remote Production and Monitoring Capabilities

    Audinate Acquires Iris to Expand Video Device Footprint, Enhance Remote Production and Monitoring Capabilities

    Christie Proav Solutions Power New Digital Ocean Experience at Xpark Aquarium

    Christie Proav Solutions Power New Digital Ocean Experience at Xpark Aquarium

    Extron Shipping Two New Column Array Speakers to Fit More Spaces

    Extron Shipping Two New Column Array Speakers to Fit More Spaces

    Trending Tags

    • PALM
    • PALM Expo
    • PALM Sound & Light Awards
    • El Palmeral Resort
    • retail
    • Retail Asia Expo
    • Coretronics
    • Language interpretor
    • Margareta Anastasiaa
    • Coretronic
    • Retail Technology
    • Ultra-Stretch
    • miniature electret microphone
    • Beating Retreat Ceremony
    • smart retail solutions
    • Retail Digital Signage Expo
  • SI ASIA
    • Digital Magazine
    • SI Asia E-newsletter
    • SI India E-newsletter
  • Events
  • Subscribe
  • Contact Us
  • Home
  • COMMERCIAL AV
    • All
    • NEWS
    • SOLUTIONS
    • INDIA
    • CASE STUDIES
    • FEATURE
    • VIDEOS
    Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

    Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

    Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

    Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

    Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

    Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

    Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

    Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

    Sale of Former Bosch Unit KEENFINITY Finalised

    Sale of Former Bosch Unit KEENFINITY Finalised

    HH Audio Appoints Eddie Tan as Division Manager for APACMEA

    HH Audio Appoints Eddie Tan as Division Manager for APACMEA

    Audinate Acquires Iris to Expand Video Device Footprint, Enhance Remote Production and Monitoring Capabilities

    Audinate Acquires Iris to Expand Video Device Footprint, Enhance Remote Production and Monitoring Capabilities

    Christie Proav Solutions Power New Digital Ocean Experience at Xpark Aquarium

    Christie Proav Solutions Power New Digital Ocean Experience at Xpark Aquarium

    Extron Shipping Two New Column Array Speakers to Fit More Spaces

    Extron Shipping Two New Column Array Speakers to Fit More Spaces

    Trending Tags

    • PALM
    • PALM Expo
    • PALM Sound & Light Awards
    • El Palmeral Resort
    • retail
    • Retail Asia Expo
    • Coretronics
    • Language interpretor
    • Margareta Anastasiaa
    • Coretronic
    • Retail Technology
    • Ultra-Stretch
    • miniature electret microphone
    • Beating Retreat Ceremony
    • smart retail solutions
    • Retail Digital Signage Expo
  • SI ASIA
    • Digital Magazine
    • SI Asia E-newsletter
    • SI India E-newsletter
  • Events
  • Subscribe
  • Contact Us
No Result
View All Result
Systems Integration Asia
No Result
View All Result
Home COMMERCIAL AV INDIA

Samatha Murthy: Mapping Equality with 3D Projection

18/02/2022
in INDIA
0
Samatha Murthy: Mapping Equality with 3D Projection
0
SHARES
Share on FacebookShare on Twitter

In a country where statues with technology sophistication contribute to counting ‘tall’ (s)takes, this might not surprise many; however, it does ‘sit out on high’ and strong pedestal of spiritual socialism powered by a spatial technology. In the process, it does score a few firsts and seconds contributing to technology tourism even as it seeks to elevate and unite people’s thinking. That’s the Samatha Murthy – or the Statue of Equality – a 216-feet tall sitting statue of 11th century saint Ramanuja.

A huge sculptural ensemble that the statue is, in reality, the high-profile place is also a space of high technology stakes for audio-visual domain.

SI Asia tries to get the tech spades that made the modern abode of the saint.

………………………………………………………..

By RAM BHAVANASHI

When India’s Prime Minister Narendra  Modi unveiled on 5 Feb the Samatha Murthy – or the ‘Statue of Equality’ – at Muchintal, on the outskirts of Hyderabad, the capital of Telangana State, India, it was not an unveiling of a regulation statue. It was rather a special event of reckoning for people in general, and technology professionals in particular.

It was an event of a massive scale- both for the structure and texture; for people, processes, and the products that went into making it. A snappy outline of the project itself is looks tall:

Structure:

  • Total 216-feet high sitting statue (second only to the world’s tallest sitting Buddha in Thailand)
  • 108-feet high, 700 tonne-pancha loha (five metals of gold, silver, copper, brass and zinc) statue of Ramanuja- the Vaishnava bhakti saint from 11th century
  • 27-feet lotus seat for the saintly statue to sit
  • 54-feet, three-storey Bhadra Vedi below the lotus seat of the statue
  • 108 Divya Deshams (replicas of 108 holy shrines characterizing India’s spiritual fabric)
  • 120-kg gold statue of saint Ramanuja, symbolizing 120 years of his living on earth

Texture:

  • A digital library with material on Vedic literature and explanations
  • A research centre for Vedic studies, and a gallery on the life and preaching of the saint
  • An auditorium/seminar hall for meetings
  • An Omnimax theatre to hold various shows
  • Ultra-modern facilities for visitors, tourists

Technology:

  • A permanent sound and light show (intelligent lighting)
  • Laser show, and 3D projection mapping
  • Immersive audio, for the projection mapping and exterior areas
  • Multilingual translation provision in the gallery

Spread over 45 acres of land at Muchintal – the base of Chinna Jeeyar Swamiji ashram – the project is one of the most premium projects with ₹ 1000 crore (US$130 million approx.) overall budget- with the entire funding coming from devotees across the world.

Bengaluru-headquartered T2 Consulting – known for such projects – landed the technology design consultancy while Gurugram-based systems integrator Tricolor India Schauspiel Pvt Ltd – who made quite a big name projection mapping expertise – won the intensely fought-bid for the integration job.

“It was a very rigorous selection process wherein Swamiji himself was involved,” recalls Garima Mishra, Managing Director of Tricolor India. “We had to go through 2-3 rounds bidding screening, along with a few other national and international frontrunners in the field,” she explains. “We also did a live demonstration onsite with mock ups to visualize for the project owners how the finished project would like like.”

Experience of over a decade, working with heritage, and protected monuments, UNESCO world heritage sites, and sites of historical and religious significance, presented them with the depth and width of expertise required for the kind of task at the Statue of Equality.

Eventually, Tricolor won the prestigious-yet-challenging project. The essential brief from the client was to create a spell-binding spectacle of projection mapping highlighting the life and preechings of the 11th century saint.

“An important spec of the brief was to deliver bright and intensely colorful images on the statue’s surface and to display captivating imagery on the gates and walls surrounding the statue.”

That the very nature of the project was like a heritage venue, with almost the entire stretch of structural elements having been built as per ‘aagama shastras’ (treatises on temple building guidelines) it place posed challenges of its size and scale.

“There were many challenges,” Garima asserts. “The very first one being working around the fixed ‘sthaapatya’ or the architecture of the building. We couldn’t project from the front because of the grand staircase and the fountain etc.; the other being that the statue is in bright golden shine, therefore making any projection on its surface highly challenging.”

They had to go back to drawing board a few times. Placement of projectors, the lensing, working within the architecture guidelines were truly challenging. It demanded an expertise of deep exposure to such tasks.

Says Tricolor’s Creative Director Himanshu Sabharwal: “Instead of frontal projection that is normal for all mapping installs, , we went to the sides- the projectors were mounted in a very intelligent way; neatly tucked away inside the entrance arches so that they are not noticeable even in daylight too.”

That wasn’t just one, he explains further. The throw distance was huge. The entry had to be moved a little further as if it had been even 10 metres more, we would have had to go with a customised lens.”

According to the two Tricolor-leading execs, the systems are their last available lens currently. That’s a key take.

Adding to this challenge, was the concern that how does the projection will work on the golden and shiny statue surface. However, they had the choice of projectors that are brilliant in terms of colour fidelity.

The task was accomplished using eight Crimson Series laser projectors and four Griffyn 4K32-RGB pure laser projectors. The Crimson Series projectors were tucked into two towers to deliver bright and intensely colorful images on the statue’s surface, while the Griffyn 4K32-RGB projectors were deployed on the gates and walls surrounding the statue to display captivating imagery.

Chips in Rishubh Nayyar, Director at Christie Digital Systems India with pride: “This is the first time the Griffyn 4K32-RGB projectors have been utilized for a permanent installation in India. It’s a great honour for us to have been chosen to illuminate the Statue of Equality.”

Audio, of similar measure:

While it is construed audio wouldn’t that a critical challenge as that of video, a venue like the Statue of Equality, given its temple-style architectural elements, open and vast spaces had its own challenges.

The audio systems coming from Bose Professional, were supplied by Anixter Distribution, and deployed through their integration partner Avils Infra Private Limited.

Understandably, the venue required a high-fidelity sound system that could reproduce a recorded track just like the original. Also, the loudspeakers were not to tamper with the aesthetic and heritage architectural appeal of the structure.

It was a matter of material and time for the audio people. They had roughly two months to ship the material and facilitate the installation.

Says Vibhor Khanna, Anixter’s Vice-President for APAC: “The first challenge was ensuring availability of required material. Second was that by the time Avils got the order, the site was already in an advanced stage, so laying cables in some areas was difficult.”

The site used stone as ceiling material to give it a heritage look, which made installing speakers and pulling wire challenging.

Anixter had to ensure the system design met the performance parameters of uniform coverage, appropriate SPL and STI. They worked closely with the A/V consultant, as well as their install partner to ensure everything was in sync- from design, procurement, and install to commission.

“We used delayed ring configuration to ensure that the outside seating area had uniform coverage and appropriate loudness,” explains Vibhor. “This resulted in uniform SPL and STI across the audience area.”

According to him, the modeling techniques provided by Anixter’s TSS team was critical to the design. The audio design therefore comprised a combination of Bose FreeSpace ceiling mount, environmental surface mount; Bose DesignMax and weather-rated Bose Arenamatch loudspeakers, along with Bose PowerMatch amplifiers, and Bose Control Space EX digital signal processor.

“All said and done, we were able to accomplish the task amidst challenges of very different kind,” sums up Vibhor.

Apparently, the solution providers strived hard to live up the requirement of the client- the Ashram administration, and their expert advisory body, led by Chinna Jeeyer Swamiji himself.

A truly landmark project for every stakeholder there.

www.anixter.com

www.avils-infra.com

www.christiedigital.com

www.pro.bose.com

www.t2-consulting.com

www.tricolorindia.com

Tags: Tricolor India Schauspiel Pvt LtdVibhor KhannaBose ProfessionalAnixterChristie Digital IndiaT2 ConsultingRishubh NayarGarima MishraHimanshu SabharwalStatue of Equality
Previous Post

Shure Appoints Mahajak Trio Electronic as Distributor for Stem Ecosystem in Malaysia

Next Post

ACTIS: The Act Is to Aim at Growing Bigger, Better, Stronger

Related Posts

Sennheiser Spectera: World’s First Wideband, Bidirectional Digital Wireless Ecosystem
NEWS

Sennheiser Spectera: World’s First Wideband, Bidirectional Digital Wireless Ecosystem

by Ram Bhavanashi
13/06/2025
SIIA 2025: Where Outstanding AV Experiences Take Centre Stage
INDIA

SIIA 2025: Where Outstanding AV Experiences Take Centre Stage

by Ram Bhavanashi
13/06/2025
Mahayogi Guru Gorakhnath Auditorium Sounds Supreme
INDIA

Mahayogi Guru Gorakhnath Auditorium Sounds Supreme

by Ram Bhavanashi
13/06/2025
APEX Appoints Audio Wizard as Exclusive Distributor for India
NEWS

APEX Appoints Audio Wizard as Exclusive Distributor for India

by Ram Bhavanashi
12/06/2025
K-wAVe 2025 Kicks Off with Bengaluru
NEWS

K-wAVe 2025 Kicks Off with Bengaluru

by Ram Bhavanashi
12/06/2025
Next Post
ACTIS: The Act Is to Aim at Growing Bigger, Better, Stronger

ACTIS: The Act Is to Aim at Growing Bigger, Better, Stronger

LATEST NEWS

Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application

07/07/2025
Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025

04/07/2025
Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

03/07/2025
Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

Hall Technologies Completes Acquisition of Atlona, Appoints Veteran AV Leader to Spearhead Global Growth

02/07/2025
Systems Integration Asia

Systems Integration Asia (SI Asia) is a trade publication dedicated to the professional audiovisual industry, technology managers and end-users in key vertical markets such as education...

About Us

Categories

  • CASE STUDIES
  • FEATURE
  • INDIA
  • LATEST
  • SOLUTIONS
  • VIDEOS

Browse by Tag

Allen & Heath Analog Way Asia Atlona Audinate AV Stumpfl barco biamp Bosch COMM-TEC Asia Limited Crestron Dataton Digital Projection Displays dnp dnp denmark Epson ESCO Extron Harman Hewshott IBM IHSE InfoComm Installation installations Kramer Leyard NanoLumens NEC Philips Powersoft QSC Renkus-Heinz RGBlink Samsung security Shure Sony Symetrix tech talk training Tripleplay Visionary Solutions Wyrestorm

Recent Posts

  • Unlocking the Future: InfoComm Asia 2025 Offers Roadmap to AI Integration and Practical Application
  • Nexo Delivers Smiles for ’Ashita Hiroba’ in the Yoshimoto Waraii Myraii Pavilion At Expo 2025
  • Tokyo Coffeehouse Creates New Sonic Experience with Genelec Smart IP

Copyright © 2023 Systems Integration Asia . All rights reserved. Privacy Policy

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • COMMERCIAL AV
  • SI ASIA
    • Digital Magazine
    • SI Asia E-newsletter
    • SI India E-newsletter
  • Events
  • Subscribe
  • Contact Us

Copyright © 2023 Systems Integration Asia . All rights reserved. Privacy Policy