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Home COMMERCIAL AV NEWS

ETC Strengthens Architectural Control Strategy with Pharos Acquisition

04/02/2026
in NEWS, COMMERCIAL AV, Latest
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ETC Strengthens Architectural Control Strategy with Pharos Acquisition
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ETC has taken a significant step toward shaping the future of architectural lighting control with the acquisition of Pharos Architectural Controls, a long-time collaborator and innovator in dynamic lighting systems.

Based in the UK, Pharos develops and manufactures advanced lighting control solutions for architectural environments, themed entertainment and large-scale visual installations. The move formalises a partnership that spans more than two decades and builds on Pharos’ 21-year track record of innovation, reliability and customer-first service—qualities that have been instrumental in the evolution of ETC’s architectural lighting portfolio.

As the design and engineering force behind ETC’s Mosaic product family, Pharos has long operated in close alignment with ETC’s culture of agile development, exceptional technical support and commitment to product excellence. ETC CEO Dick Titus sees the acquisition as a natural progression of that relationship.

ETC’s CEO Dick Titus said, “We look forward to growing our long-standing partnership with Pharos. Their in-house development team continues to push the boundaries of dynamic lighting control, and their work will further strengthen ETC’s offerings in the global architectural lighting market.”

Pharos’ established presence and strong sales network across EMEA and APAC also position ETC for accelerated global growth. The highly regarded Pharos brand adds a complementary platform that enables ETC to expand its reach while deepening its capabilities in architectural control.

Importantly, Pharos will continue to operate as a stand-alone company. Existing sales, service, supply and licensing partnerships will remain unchanged, ensuring continuity for customers and partners worldwide.

Pharos CEO Simon Hicks describes the acquisition as a milestone for the company’s future. “This is an exciting new chapter for Pharos and a fantastic opportunity for the team and our product. ETC provides a long-term home for the company, ensuring continuity of service for our customers, and we can now tap into a wealth of resources to help us accelerate our ambitious product development roadmap.”

Looking ahead, ETC plans to build on this strong foundation by leveraging Pharos’ innovation, global footprint and customer-focused approach, delivering enhanced value and new opportunities for clients across architectural and entertainment lighting markets worldwide.

Tags: ETCPharos
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