Audio-Technica, a leading global manufacturer of high-performance professional audio equipment, is pleased to announce its partnership with Mercoms System, a prominent player in the Malaysian audio and technology distribution industry. This strategic collaboration will strengthen Audio-Technica’s presence in Malaysia and provide local customers with enhanced access to its world-class audio solutions.
As a renowned provider of professional audio products, Audio-Technica is dedicated to delivering exceptional sound quality and cutting-edge technology to consumers, professionals, and audio enthusiasts worldwide. The appointment of Mercoms System as the official commercial distributor for Malaysia is part of Audio-Technica’s commitment to expanding its reach and ensuring superior customer support in the region.
Mercoms System’s extensive experience and in-depth knowledge in Professional AV & Control solutions, is well-equipped to effectively promote and distribute Audio-Technica’s installation range of professional audio solutions to system integrators, consultants, contractors, corporate entities, and government institutions within Malaysia. Their established network, commitment to excellence, and passion for audio technology align perfectly with Audio-Technica’s values and mission.
“We are all very excited about this strategic partnership,” said SK Teng, managing director at Audio-Technica (S.E.A.) Pte Ltd. “The first time when both organizations met, it felt like a long-lost friendship. Given the wide range of Audio-Technica’s installation products and our future road map, it is without doubt that we need a strong partner in this sector to promote our philosophy – Respecting sound that creates connections and enriches lives. With the ever fast changing landscape of the commercial market, this partnership is ready to deliver exceptional customer support and benefit our customers in Malaysia.”
Mercoms Systems will distribute Audio-Technica’s commercial audio product range, including conference systems, installation microphones, smart mixers and wireless microphone systems to system integrators, dealers and professionals across Malaysia. With this partnership, customers can expect a broader selection of Audio-Technica products and improved support services.
“We are thrilled with the opportunity to be appointed as the exclusive commercial distributor for Audio-Technica in Malaysia,” said Steven Chan, managing director at Mercoms System Sdn Bhd. “It has always been our aspiration to offer a comprehensive microphone lineup that perfectly complements and enhances the ecosystem of installed audio systems in diverse applications. Now, with a well-rounded selection of A-T installed microphones, we aim to provide a complete microphone solution for our customers’ audio needs.
“Timing is everything, and our partnership with A-T couldn’t be more timely, ” added Chan. “Post-pandemic, video conferencing has become the go-to solution for collaboration spaces, including huddle rooms, meeting rooms, boardrooms, town halls, and high-impact spaces. By incorporating A-T’s professional conferencing solutions, along with QSC Q-Sys Core, we will cater to every requirement of these dynamic meeting environments. With A-T’s state-of-the-art conferencing technology, we are assured in delivering an all-encompassing solution that addresses the specific demands of any meeting function.”
Both Audio-Technica and Mercoms System are excited about the opportunities this partnership will bring to the Malaysian commercial audio market. Together, they will continue to deliver superior audio solutions and bring new innovations to the community in Malaysia.
