Vizrt is extending its broadcast heritage into the enterprise with the launch of two new AI-powered solutions for Zoom: InteractifAI and CaptivAIte.
Developed in close partnership with Zoom, the AI-first collaboration platform, the new tools bring broadcast-quality graphics, augmented reality (AR) and automation directly into Zoom Meetings and Zoom Rooms, transforming how organizations deliver product launches, training sessions, town halls and executive communications to internal and external audiences worldwide.
InteractifAI: Broadcast Graphics, Built for Everyday Zoom Users
Designed for simplicity and scale, InteractifAI enables everyday Zoom users to overlay professional, on-brand graphics directly onto participant video streams, thus eliminating static slide decks and elevating visual storytelling.
Using an intuitive interface with one-click templates, users can add dynamic elements such as names, job titles, agendas, logos, QR codes and live data sources, all customized to brand guidelines. As a Zoom App built on the Zoom Surface Framework, InteractifAI runs natively alongside Zoom Meetings, allowing participants to see broadcast-quality visuals instantly—without interrupting the flow of the presentation.
The solution supports real-time interactivity by pulling in content from social media, documents and multiple file formats, enabling presenters to maintain eye contact and engagement without stepping off-screen or managing complex workflows.
CaptivAIte: AI-powered AR for Zoom Rooms
For higher-impact enterprise environments, CaptivAIte brings AI-driven augmented reality directly into Custom AV Zoom Rooms, transforming meeting spaces into professional-grade production studios.
Powered by Vizrt’s AI Keyer, CaptivAIte enables real-time AR graphics creation and insertion without the need for green screens or complex setups. Presenters can replace flat slides with immersive visuals, while features such as remote contributor “teleportation” add a new dimension to hybrid collaboration.
The solution builds on Zoom’s recent integration of NDI, the AV-over-IP video connectivity standard, streamlining workflows and allowing presenters to focus entirely on message delivery while maximizing audience impact.
Innovation Driven by Partnership
The launch underscores the long-standing collaboration between Vizrt and Zoom, with Vizrt now joining the Zoom ISV Exchange Program. This enables customers to purchase InteractifAI and CaptivAIte directly through Zoom, simplifying procurement and deployment.
InteractifAI and CaptivAIte will be available to Zoom users from 20 February 2026.
Visit Vizrt at ISE (Hall 4, stand 4Q500) for a hands-on demo of the solutions.
