Taxan Gulf Managing Director Swadesh Khetawat (left), with Milestone AV Technologies Managing Director Jos Lormans (right).

Taxan Gulf, leading distributor of audio-visual systems and solutions across the Middle East and Africa, has been awarded ‘Best Distributor for the EMEA Region’ by Milestone AV Technologies for the second year in the running.

The distribution major was awarded with the same honour in 2016 for performing exceedingly well with expanding the business footprint of Milestone products across the region. Significantly, the company continued to better its foot print expansion for Milestone product portfolio across the MEA region in 2017 as well to do an ‘encore’ of the Award.
Taxan Gulf distributes Chief mounting solutions; Da-Lite and Projecta screens, and Vaddio PTZ cameras from the American AV equipment manufacturing major.

“Getting the Distributor of The Year Award from Milestone for Chief, Da-Lite, Projecta brands for the second year running is extremely gratifying,” says an exulted Swadesh Khetawat, Managing Director of Taxan Gulf. “Kudos to the Taxan team for this great achievement; this was commendable in that it was achieved in spite of numerous challenges,” he said.

Competing in a market that is so vast, and a mix as many as over 20 countries, that are as diverse when it comes to business.

According to Swadesh, despite the heavy competition in the region, Taxan teams strived hard and brought to place their business skills to increase business by as much as 40 per cent year on year which apparently merited the honour from Milestone. While demarcating the business growth by individual product lines was a matter of confidentiality, the overall percentage growth made it commendable.

Taxan Gulf chief, however, hailed the support and encouragement his Principal had been extending to his business from time to time. The award was presented at a rent gala programme in Dubai.

“This would not have been possible without the extraordinary and proactive support from Milestone,” hails Swadesh. “It is always fun working with these amazing guys at Milestone,” he elaborates, “Chief, Da-Lite and Projecta occupy the most premier spot on Taxan Crown; with Vaddio, we are further expanding the horizon. Our partners, our customers are a testimony to the exceptional quality of milestone products.”