Tee’s primary duties will be to support Powersoft’s distribution networks and end users in the region, enabling them to get the most out of the company’s products, as well as providing training and support for control software platform, ArmoníaPlus.
Kocks commented: “Raymond has proven to be a perfect fit thanks to his work as application engineer for other manufacturers, as well as his experience with local Malaysian companies. The APAC region is a very important one for Powersoft, with many established and emerging markets, and this appointment strengthens the team even further.”
After being chosen for the role, Tee undertook an intensive training period at the Powersoft headquarters in Scandicci, Italy and he has been conducting training sessions with end users and distributors in the APAC region since then.
“At Powersoft we are investing heavily in enlarging our application engineering team,” continued Kocks. “ we want to help customers getting back the value they paid for our products, and we put in place a global team available 24 hours-a-day to assist end users, consultants, system integrators, rental companies and distributors with design support, training and integration of our products.”
“It was the technology inside Powersoft amplifiers that have always impressed me,” said Tee.
“I first came across them in early 2000s when I was working in Malaysia as a system engineer. Back then we were used to very chunky amplifiers, and to see a unit so compact able to deliver such power without compromising the audio quality was simply mindblowing for me. When I discovered that I was going to be able to work for such a company, I was ecstatic!”
He added: “All of the people I met during my time in Italy were very professional and proud to be part of the Powersoft family. Throughout my career working with various companies, I’ve realised it’s a very rare thing to rub shoulders with the founder of the company. At Powersoft, I’ve been able to experience just that. To see the founders of a company that I’ve so admired still hard at work is a real privilege.”