PAVE System has been appointed by IAdea to be its distributor for Southeast Asia.


IAdea is a recognized pioneer in the global digital signage market since 2000. It creates innovative, commercial-grade digital signage media players and integrated displays. By focusing on partnerships, IAdea has created one of the industry’s largest ecosystems around open standards across a wide variety of business markets.

“We saw a synergy between PAVE System and IAdea. IAdea needed a strong distributor in South East Asia region and PAVE System has sales offices in most S.E.A countries,” said Jeffrey Lim, Managing Director, PAVE System.

Jeffrey adds, “Digital signage has grown to become an important part of PAVE System solutions to our customers. IAdea has media players and small signage panels which complement the large displays that PAVE System deploys for our customers in the retail and OOH in the region.”

Chris Loh, PAVE System Sales Manager will lead the sales activities for IAdea solutions while Darren Gue will complement the partners with application and technical support.