Epson Sees Continued Growth in SE Asia, Puts Focus on Business Sectors

Alastair Bourne, Manager, PR & IR, Seiko Epson Corporation.
Epson’s growth within Southeast Asia continues to strengthen as it focuses on growing its corporate and industrial business. It has shown consistent revenue growth over recent years as it drives expansion within the business segment, with 9% growth across the region in FY15 in Singapore, Malaysia, Indonesia, Thailand and Philippines, with positive growth over the past five years.

Epson will continue to focus on its four key areas of innovation to drive growth – Inkjet, Visual Communications, Wearables and Robotics. Announced earlier this year, the Epson 25 vision aims to create a new connected age of people, things and information with efficient, compact and precision technologies.

“Epson’s heritage as a watchmaker is core to its expertise in developing high performance precision technologies. Epson will continue to leverage our core technologies to create new innovations that will meet new needs across our focus segments, to bring new value to our customers through precision and smart technologies, and that will reduce impact to the environment,” said Toshimitsu Tanaka, Managing Director, Epson Singapore.

Siew Jin Kiat, Regional GM (SE Asia), Printer & Visual Products, Epson Singapore.

Visual Communications Innovation

As the company with the largest market share worldwide at 32%, and at 23% in SE Asia, Epson has continued to dominate the projector market for 3LCD business and home projectors, with interactive projectors driving its growth.

Epson will be launching its new high brightness laser projectors in Southeast Asia this year, along with its 25,000 lumens 3LCD laser projector, which would be the world’s first brightest 3LCD projector to date.

Later this year Epson will be launching the Moverio BT-300, an OLED binocular smart glasses which has set the standard for augmented reality smart eyewear. With a focus on developing the smart glasses for commercial and business markets in Southeast Asia, Epson continues to work with business customers and independent software vendors (ISVs) to develop the ecosystem and grow awareness of its smart glasses.

Demonstration of Epson Moverio BT-300

The new BT-300 features Epson’s cutting edge silicon-based OLED (organic light emitting diode) digital display technology, enabling reductions in power usage and weight, and improvements in response time. This cutting edge technology also provides a seamless augmented reality experience in high quality images with greater contrasts, richer colours, and higher brightness.

Epson’s Moverio range was first launched in 2011 with the BT-100, supplemented in 2014 with the BT-200, and again in 2016 with the Moverio Pro BT-2000.