German Pro Audio, lighting and staging solutions major Adam Hall is literally calling in India – Tune In – Discover the Difference. The big ‘event’ news is that the event technology solutions major from the Neu-Anspach town of German State of Hesse is now officially entering Indian market.
Having opened its Asia Pacific office in Singapore about three years ago, and made a big gig with it across the region, the German major is now focusing on the potentially big Indian market.
In tune with its focus and direction, the company has planned an ambitious initiative called Tune In – Discover the Difference scheduled to be conducted on the evening of Friday 15th March in Bengaluru. The programme – essentially aimed at announcing the grand entry of Adam Hall to India market – would be a gala evening comprising showcasing of a significant line-up of Adam Hall prominent product ranges, blended with interactions with prominent market players from across the country.
“We named it Tune-In in order to stay tuned and look out for the next wave hitting the Indian market” said Adam Hall India Country Manager Nagaraj Mallikarjun. “We feel the occasion is significant in that it practically announces the arrival of a global Pro Audio conglomerate that Adam Hall is,” he said. “Given the end-to-end Pro Audio solutions’ competence and global positioning, it signifies widening the event technology solutions market spectrum by a huge length; it is therefore our calling upon the Indian industry to reckon the big arrival of Adam Hall.”
According to him the company – while interacting with the market movers – will provide the audiences a hands-on exposure to Adam Hall’s prestigious system solutions such as LD Systems, Cameo lighting systems, Gravity Stands, etc..
“The agenda is simple; it’s a Meet n Greet vision” explains Nagaraj. “It’s basically announcing our arrival, and explain to the market what Adam Hall stands for, and what it intends to bring to market.”
What is more significant with Adam Hall solutions is that the German major manufactures all its product systems in-house. “It is this competence that the company hopes to build on in the India market since manufacturing credibility is a key factor for most buyers due to system reliability,” Nagaraj remarked.
While the company is likely to begin with LD systems, it intends to roll in the full range of solutions in the near future, though in a gradual phase as it proceeds through time. The company does have a very ambitious plan for the market, keeping in view the potentially enlarging spectrum of opportunities.
It intends to establish a full-fledged office set-up including a dedicated Experience Centre, sales & marketing division and technical services support division.
The company is inviting the full market spectrum of systems integrators, consultants, re-sellers, MI players and End User community comprising government officials, corporates and Audio decision makers from major educational institutions.
To register for the event on 15 March please click on the following link: